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You can improve the overall user experience and content in your store listing by adding a video trailer for your app, high-quality creative assets, an app icon (you want to make your icon stand out among the crowd of other app icons), and more. You can learn more in our guide to best practices for creating compelling store listings. Steps Invest in Localization As the saying goes, think globally, act local, and the same goes for apps.

Previous research shows that of global consumers prefer to use their native language when shopping C Level Contact List online, and of consumers say the ability to obtain information in their native language is more important than price. This is logical for your audience, the better your results will be, so go the extra mile to localize your and listings. There is a handy localization checklist at and a comprehensive resource on application internationalization at . Wrap it up Any kind of drop in traffic is cause for panic. Hopefully this blog will give you a good starting point if you need to investigate the cause.



Your application's traffic drop and provide some opportunities to quickly restore traffic I recommend reading the guides for and , as well as the app search discovery tips provided by and itself. With , you get the right tools you need in one place. Delivering Better Content Through (Natural Language Processing) Content Marketing Whiteboard Friday The opinions of the authors are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of . Gone are the days of optimizing content just for SEO.