Why is the Crawl Budget so important for digital marketing

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This time is assigned based on the domain authority, the frequency with which you publish content, the loading speed, the links... A metric that you should take into account when working with crawling and indexing and that you can also optimize with some SEO techniques . Sounds good right? Well, keep reading and discover what the Crawl Budget is and how to optimize it . We start now? What is Crawl Budget? The Crawl Budget , also called Google Crawl Budget , is one of the most essential factors of SEO and one that often goes unnoticed. This is the number of requests that the Googlebot makes to your website in a specific period of time.

In simple words this is the time it takes Google to crawl Best budget GPS tracker price in Bangladesh your website to analyze details such as domain authority, the frequency with which you publish content, loading speed, links... Can this metric be optimized ? The answer is yes, all the efforts you make regarding SEO must also be designed so that Google spiders crawl only what you want and ignore other URLs that may not be as relevant. If you want to analyze the crawl statistics of your website, all you have to do is access the Google Search Console and access the “Tracking” option and then click on “Crawl Statistics”. Example of Crawl stats. ? Thanks to marketing you can achieve good positioning as a brand and a large part of that positioning has a lot to do with the SEO strategies that have propelled the site to the top positions in the ranking.



If your website is  optimized for SEO, has quality content and has no errors in any URL, it will most likely be much easier for the algorithm to crawl everything inside it. Which will dramatically improve all the efforts you make to position your site. But you should keep in mind that, depending on the Crawl Budget, Google will spend more or less time crawling and indexing the different URLs on your website. Therefore, if that period of time assigned to you is limited, it is most likely that the algorithm will abandon your website without having reviewed all of your content. So, it is FUNDAMENTAL that you work on factors such as authority, loading speed, frequency of publications and age of the website, as these have a great influence on the Crawl Budget.